Analytics packages and SEO

Five Basics to Monitor Using Website Analytics If you’re new to using an analytics package on your website you may find the sheer number of measurements and statistics at your fingertips a little daunting. Below I’ve explained 5 basic areas that any good analytics package will cover and how the information gleaned from them can

Optimizing For Trending Topics

What are Trending Topics?  A key aspect of marketing is taking ‘the next big thing’ and harnessing its appeal. Trending Topics are the popular subjects, recent news stories and current events that everybody is talking and writing about. Finding and harnessing these topics is an excellent search engine optimization tactic. Trending Topics are a fantastic

Skip to toolbar