Future Searches

Twitter Search and Trending Topics

I love Twitter and tweeting in Twitter. Some good things about Twitter are: you don’t need to be a celebrity or anything special to contact with people that you always wanted to, you just say your words to everyone all over the world and people pick you up if they think that you are like-minded or they have an interest in your topics, products etc. It keeps you up-to-date with any topic you choose, helps you extending your network .

Twitter recently added 2 new features to it’s structure. Twitter search and trending topics. Both are in my opinion a must-to-have and will keep more users online.

Twitter search is enabling users to search across global tweets from all around the world, build a fresh timeline of updates based on a keyword or phrase.

Users have the functionality to save their favourite search terms by pressing “save this search” button. Those search terms will be displayed as a link under their search box so they only need to click on the link to execute results.

Drive Traffic to Websites by Current Search Trends

If you have a website or blog, I know that you want to drive big traffic and bring leads, generate some ad revenue or just increase your Page Rank and websites’ value.

One way to drive traffic to your website is following trends and generating posts related with search phrases. There are several ways you can monitor real-time (delays are always possible) search trends such as Google Trends, Twitter and Yahoo Buzz.

Google Trends

Google trends give you approximate popular search patterns. You can see a list of most searched 100 queries. It gives search volume index for each pattern, news articles, blog posts, related searches, peak times and locations. I believe it gives great insight for popular search trends as majority of people use Google for search.

Trend topics by Twitter

Twitter is a “a real-time short messaging service” and has recently added search and trend topics features to users homepages. It gives top-ten popular tweet topics and a great global insight as they say:

“As public tweets fly in from around the globe, we analyze them to detect when certain words or phrases occur with higher frequency. These trending phrases are surfaced in the Twitter home page just under the new search box and they’re updated throughout the day.”

Google’s Twitter Acqusition v.s. Independant Twitter

Twitter’s speculations spread for it’s partnership possibilities with internet companies like Google, Microsoft, the News Corporation and NBC Universal as TechCrunch claimed Google is looking forward to acquire Twitter in the beginning of April. Since then Twitter, the most popular social microblogging site gained more attention.

According to the Newyork Times, Fred Wilson ( the Union Square Ventures partner who was an early investor in Twitter, the microblogging start-up, and is on its board ) says:

“There are lots of conversations going on and Twitter is struggling to figure out what to do with whom, when and how,” 

There are currently only 30 people on board in Twitter and Twitter is currently recruiting for the director of strategic partnerships position that is advertised as “the first business development role in our mostly product- and engineering-oriented company.”  Twitter’s database and search capabilities of real-time updates would make this an attractive offer for Google.

Twitter turned down an acquisition deal from Facebook last fall for $500 million of its stock and hopefully Twitter is not going to sell it’s soul this time too. I love Google but I believe there should be competition instead of monopolism. Twitter want to be independant and continue their story with their own initiative.