Future Searches » Twitter

Twitter’s New “Retweet” Feature for More Social Users

Future Searches — Sat, 07 Nov 2009 00:41:26 +0000

Twitter is testing a new feature called “retweets” on a small percentage of accounts currently. I felt lucky to see my account has been included in to this Beta Retweets testing so I can write about it promptly.

New “retweet” button is displayed at the end of each tweet. We only see retweets of the people we follow. Retweet button enables people to forward interesting tweets to their followers. You can undo your retweets from the retweets page and get the message “your followers will no longer see the tweet as retweeted by you” message. There are retweets by you, retweets by others and your tweets, retweeted sections in retweets page. To make retweet easy to spot, they have added an icon at the beginning of retweets.

Retweet button screen shoot

Twitter is planning to see the performance of retweets and release the feature once it is ready. Social media is growing as those guys are leading people to communicate, share and spread the word around. Twitter, as a micro blogging platform became so powerful by just asking people the most simple question “What are you doing?” and today the biggest search engines like Google and Bing are racing to sync with it to use it’s power of “real-time search”. Good job Twitter!

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Use Social Media to appear in Real-Time Search

Future Searches — Fri, 30 Oct 2009 08:00:59 +0000

Google and Bing revealed their integration to real-time search and social media by announcing their agreements with Twitter during the Web 2.0 Summit on October 21. Google is aiming to give a better real-time search experience by including real-time Twitter updates in their search results hence users will be able to learn what others are saying about what they’ve been searching for under the same roof. Consider you perform a search about “x brand of freezer”. You will not only see relevant search results but also public opinion about your topic that will give you quick and better understanding about your query.

On the other side, Bing didn’t go far beyond than developing a Bing Twitter search facility similar to the other Twitter search engines in the market. Bing’s new Twitter search feature is currently available in Australia, Canada, Great Britain, Indonesia, Ireland, India, Malaysia, New Zealand, Philippines, Singapore, Arabia, South Africa, and the United States. Those guys are aware of the power of real-time web and took their step in to the social media not later that Google.

All these changes are tangible success of social media. In terms of SEO, companies should socialize, use social media channels like Twitter, Facebook and keep an eye on what others tweet about themselves. I believe there is no better tool on the web that Twitter to monitor the real-time reputation of a company. Both Google and Bing index tweets and updates so it’s our job to explain our clients the importance of each comment and the consequences they might bring. Keep yourselves open to changes….

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What Twitter Trends Are All About

Future Searches — Wed, 27 May 2009 09:03:09 +0000

If you use Twitter as a tool in catching up with what’s going on in the world, probably you all experienced “have no clue” moments and it becomes a pain if you are planning to create content related with trending topics to drive high traffic to your website, you need to spend some time on finding out what they are all about.

I came accross to a website today which I found so useful for understanding why trend topics in Twitter are trendy. What the trend is giving user edited short blurbs of each trend topic in top 10 explaining why they are popular. It gives you a list of latest tweets about each popular topic plus related Google news and Flickr photos as well. Check it out and let me know what you you think.

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Tweet via SMS

Future Searches — Tue, 12 May 2009 10:33:06 +0000

Twitter made a deal with major mobile operators Telus, Virgin Mobile, and Koodo Mobile in Canada that enable two-way SMS support for mobile phone users in Canada to send and receive Twitter updates without any additional fees from their mobiles via SMS.

Mobile tweets are treated as standard messages and are charged with standart rates. Twitter says they want to extend real-time networking experience to mobile devices everywhere through the simple technology of SMS and are working on this service on the rest of the world right now.

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Effects of Economy Breakdown in Search Engines

Future Searches — Mon, 04 May 2009 09:10:34 +0000

Recession showed impacts on search engine companies as well. Here is how Google and Yahoo performed in this tough times.

Google revenue declined from one quarter to the next

Internet giant Google reported a 9.2 percent rise in quarterly net profit of 1.42 billion dollars. The figure is up six percent from the same quarter a year ago which was 1.31 billion dollars in the same quarter but down three percent compared with the fourth quarter of last year. Google said the revenue declined for the first time ever in consecutive quarters.

“Google had a good quarter given the depth of the recession — while revenues were down quarter over quarter, they grew six percent year over year thanks to continued strong query growth,” chief executive Eric Schmidt said.
According to new chief financial officer Patrick Pichette, Google was laying off 200 sales and marketing employees.

Yahoo has dramatical net income plunge

At the same time, Yahoo reported a 78% decline in net income for the first quarter 2009 and plans to cut its workforce by 5%.

Yahoo Chief Executive Carol Bartz said: “The economy clearly remains a challenge for us” and added that brand marketers declined their budget on ad spending, especially on display ads, the pictorial banners that are Yahoo’s chief source of business.

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Twitter Search and Trending Topics

Future Searches — Fri, 01 May 2009 15:26:19 +0000

I love Twitter and tweeting in Twitter. Some good things about Twitter are: you don’t need to be a celebrity or anything special to contact with people that you always wanted to, you just say your words to everyone all over the world and people pick you up if they think that you are like-minded or they have an interest in your topics, products etc. It keeps you up-to-date with any topic you choose, helps you extending your network .

Twitter recently added 2 new features to it’s structure. Twitter search and trending topics. Both are in my opinion a must-to-have and will keep more users online.

Twitter search is enabling users to search across global tweets from all around the world, build a fresh timeline of updates based on a keyword or phrase.

Users have the functionality to save their favourite search terms by pressing “save this search” button. Those search terms will be displayed as a link under their search box so they only need to click on the link to execute results.

Another new feature is Trending Topics which displays real-time top-ten tweet topics. giving an insight to what people are searching for. Very helpful if you are looking forward to catch-up with real-time trends. Current top trends while I am writing this post is “Happy May Day” and “Swine Flu”.

Wash your hand often, see a doctor if you feel like you have any syptoms and have a very happy May Day!

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Drive Traffic to Websites by Current Search Trends

Future Searches — Fri, 01 May 2009 14:23:42 +0000

If you have a website or blog, I know that you want to drive big traffic and bring leads, generate some ad revenue or just increase your Page Rank and websites’ value.

One way to drive traffic to your website is following trends and generating posts related with search phrases. There are several ways you can monitor real-time (delays are always possible) search trends such as Google Trends, Twitter and Yahoo Buzz.

Google Trends

Google trends give you approximate popular search patterns. You can see a list of most searched 100 queries. It gives search volume index for each pattern, news articles, blog posts, related searches, peak times and locations. I believe it gives great insight for popular search trends as majority of people use Google for search.

Trend topics by Twitter

Twitter is a “a real-time short messaging service” and has recently added search and trend topics features to users homepages. It gives top-ten popular tweet topics and a great global insight as they say:

“As public tweets fly in from around the globe, we analyze them to detect when certain words or phrases occur with higher frequency. These trending phrases are surfaced in the Twitter home page just under the new search box and they’re updated throughout the day.”

Yahoo Buzz

Yahoo Buzz analysis most popular search terms in Yahoo then it displays popular buzzed up stories on those topics based on activities like voting, commenting, and emailing stories to friends. Popular stories may be published on the Yahoo home page which means a lot of traffic for your website. You can monitor top search terms updated hourly in Yahoo Buzz and give direction to your content.

If you have a niche blog or website, I recommend you to take a look at search trends and pick up the topics related with your niche to create new content for highly targetted traffic.

What is your opinion on driving high traffic to websites?

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Google’s Twitter Acqusition v.s. Independant Twitter

Future Searches — Thu, 16 Apr 2009 14:42:59 +0000

Twitter’s speculations spread for it’s partnership possibilities with internet companies like Google, Microsoft, the News Corporation and NBC Universal as TechCrunch claimed Google is looking forward to acquire Twitter in the beginning of April. Since then Twitter, the most popular social microblogging site gained more attention.

According to the Newyork Times, Fred Wilson ( the Union Square Ventures partner who was an early investor in Twitter, the microblogging start-up, and is on its board ) says:

“There are lots of conversations going on and Twitter is struggling to figure out what to do with whom, when and how,”

There are currently only 30 people on board in Twitter and Twitter is currently recruiting for the director of strategic partnerships position that is advertised as “the first business development role in our mostly product- and engineering-oriented company.” Twitter’s database and search capabilities of real-time updates would make this an attractive offer for Google.

Twitter turned down an acquisition deal from Facebook last fall for $500 million of its stock and hopefully Twitter is not going to sell it’s soul this time too. I love Google but I believe there should be competition instead of monopolism. Twitter want to be independant and continue their story with their own initiative.