With the internet being as popular and wildly competitive as it is, successful websites need to be cleverly designed and user friendly. A user friendly website will attract visitors and keep them coming back for more. If you have a website that could use a little help in becoming more user friendly, the following tips can help.

Set Goals

Before you constructed your website, you should have had a clear idea as to what your website’s purpose was going to be. If you are a site that is informative, remember to keep it that way and avoid adding content that doesn’t pertain to your original purpose. If your site exists to sell a product, make it easy for your visitors to find and purchase that product. You should have goals for your website in the back of your mind at all times. This will help keep your website user friendly and to the point.

Be Attractive

We have all visited websites that are less-than-attractive and hard to follow. To make your website more user friendly, it is a good idea to make your site easy on the eyes. This means making your content simple to read and follow. For example, text should be in a color that is clear on any computer screen. Black text on a light-colored background is usually a good option as it shows up well on most screens. If your content is difficult to see, your visitors won’t stick around.

Speed is Important

Internet surfers nowadays do not have the time or patience to sit around and wait for a website to load. They will simply go to a different website that loads faster. It is for this reason that your website must load quickly. Luckily there are various ways to speed up your site’s loading time. One way is to reduce the number of images that load when someone visits your site. Less clutter and simple designs will allow your website to load at a much faster rate. There are also other things you can do to speed things up. A simple web search will yield many tips on this subject.

Create a Sitemap

If your website holds a considerable amount of content, it is probably in the best interests of both you and your visitors to create a sitemap. Not only will a sitemap make it easier for search engines to index your pages, but it will also make your site much easier to navigate. If a visitor of your site is looking for a specific page or article, a sitemap will easily lead them to the information they are seeking. Keep in mind that your sitemap should be well organized; otherwise its purpose may be defeated.

Maintenance is Key

Once you have a website, it is imperative that you maintain it. This means updating outdated information and checking for broken links on a regular basis. It is very annoying to click on a link that leads to nowhere, so checking all links for proper functionality is a very smart idea. If your site sells a product, make sure information is updated regularly to reflect any changes in the product or its availability. If your site is well-maintained, your visitors will notice and keep coming back.

Now that you know how simple it can be to make your website more user friendly, you will wonder why you didn’t do these things a long time ago. Your website and visitors will definitely thank you.

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