Search Engine Optimization is a very cost-effective method to drive targetted traffic to websites but if you want to appear in first page of Search Result Pages in seconds then the best alternative is a paid advertisement that is called Pay Per Click.

Google today launched a new interface for Adwords that gives a faster, clearer, more user friendly and more efficient experience  to Google Adwords users without changes in their Quality Score, bidding, budgeting, and other aspects of ad serving.

 At first glance, new Adwords interface looks similar to Google Analytics. It enables easier analysis by giving custom graphs feature at every level of accounts, quicker editing with less clicks, broader insight by seeing all keywords, ads, placements from all ad groups at once. Users can filter their results, analyse their data easily to determine the success of their campaigns and ROI.