Future Searches

Catch up on Search Marketing, SEO, Social Media, Web Design and upcoming trends

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3 Oct

Downsides of Having a Popular Blog

According to Technorati, millions of blogs and websites are created daily. And with each blog created, taking yours to the top could truly be a daunting job. But if you’re one of the lucky ones who manage to get your blog to top, you should be ready for the downsides of having a popular blog. Getting to the top is easy but staying there is another thing altogether.

A successful blog translates to better following. And when you’ve got hundreds or thousands of visitors trooping to your blog every day, you have to take a second look into each word you place on your post. What began as hobby now takes precedence in almost every aspect of your life.

More Working Hours

The first that any successful blog owner would notice is the additional hours they have to put up as they answer every comment, research for additional content and come up with new ideas. You also have to manage your advertiser’s accounts and more importantly keep track of your competitors.

3 Mar

5 Free Ways to Promote Your Blog

Finding free ways to promote your blog can seem intimidating to new bloggers. Many blog owners do not have the resources to invest in a large online advertising campaign. Even if you do have the means to invest in PPC (Pay-Per-Click) advertising, there are still significant SEO benefits you can gain from other methods of blog promotion. Free blog promotion is blogger’s best friend.

Facebook and Twitter

Both Google and Bing announced in December 2010 that they factor “social media signals” in their search engine algorithms. Every link you generate on a social media website helps your blog’s SEO and builds traffic.

Links on Facebook and Twitter have the potential to go viral. If you post a link to useful information on your blog, your friends/followers will be inclined to share it with their connections.

Twitter is especially good for posting links because many other sites search Twitter for quality blog posts that they can link to on their website. If your post appears on one of these sites, you get double link placement.

31 Dec

Designing the Perfect Blog – Tips from Plugins to Design and Things in Between

How many times have you sat down at the computer, read a blog, and immediately started thinking about what you would do if you were writing the blog? Instead of just thinking about it, why not try it? You may now be thinking that it probably wouldn’t do any good because there are so many blogs out there. Well, consider this. By now, many of those blogs are out of date or have been posted for so long that the readership has drastically decreased.

Preparing For Your Readers

Readers are always looking for new avenues of information and opinion, so when they see a new blog entry, it likely they will click on to it at least once just to see what it’s all about. The trick now is getting them to return.

That’s where advance preparation comes in. Before you ever post your first blog, you want to make sure it has been designed in such a way that it will catch first-time visitors’ attention and make them want to return again. You can do that by paying attention to these three areas:

9 Apr

Importance of blogging in your internet marketing mix

It was not long ago when blogging started becoming popular amongs internet addicts. I remember creating my first blog, writing things popped in to my mind those days, I felt like i was naked. Today, everyone has a blog!

Below is a list of why blogs are useful for internet marketing:

1. Blogging is an easy way of creating a website or improving the content of a website by adding them as an internal part of a website, bringing many additional features like comments, trackbacks, RSS together.

2. It is a great tool to rank in search engines result pages, attract customers and keep them up to date about your company and products. The more content you create, the more likely search engines index your website and your website ranks in organic search results.

3. It also increases your customers loyalty and interest as long as you reply to comments and let them know that you are listening what they say. If used effectively, blogs can even be turned in to a community.

4. Most bloging systems offer search engine friendly URLs so search engines crawl and rank them easily.