Future Searches

Why Focus on Website Design over Social Media Marketing?

While social media marketing has become overly popular, this is no reason to neglect your own website design. Your website can be much more than just a location to find out about your business, it should be the place to do business. Online marketing brings them to your website, and your site is the place where they do business. You see this with online shopping, but that is not the limit of web-based applications. Facebook is doing a lot behind the scenes. It is collecting a lot of data and it will make a lot of money because of the huge user database. Your online banking is actually an online application at work with you everyday.

Sharing and security

Client-server systems are popular because they focus your data in a single location, and therefore, keeping it more secure. With a well-developed site, you are providing a web-based client-server solution to your staff, your customers and your suppliers. Your site is more than marketing; it is a safe solution for your business interaction.

Google Wave: How It Can Help Online Marketing and Communication

Google unveiled Google Wave, a communication and collaboration tool in Google I/O conference last week. Since I was not there I searched on the internet and found out what Google Wave is all about. First of all, it is something we all need to wait and experience to understand how much difference it can make in our business and daily communication needs. It seems to be a combination of email, instant messaging and micro-blogging all under the same interface. There are some terminologies which we all will become familiar with as we use Google Wave. Ok, lets have a look at it.

Above is a screenshot of how Google Wave looks like. On the left, there is your Google Wave folders and your Google contact list with images of your contacts. There is Google wave inbox in the middle of screen where you can click on any wave to open a pane for that wave on the right side of the screen. There users can see everything about that wave, respond to waves, add more people just by simply dragging pictures of people in their contact list in to the wave,  rewind back and see how that wave evolved over time, change the contents in a wave or see the changes made by other users in a wave.