Internet Search Marketing Training Courses Certificate Programs

SEMPO Institute

SEMPO is a global non-profit organization serving the search engine marketing industry and marketing professionals. SEMPO Institute’s self-paced distance learning courses are written by a team of leading Search Marketing professionals, and peer-reviewed for accuracy and Best Practices. The course prices vary from $ 1,399 to $299. SEMPO members ( paid membership) receive a discount based on their level of membership.

  • Insider’s Guide to Search Marketing
  • Effective Search Marketing: Keywords and Copywriting
  • Advanced SEO
  • Effective Search Marketing: Linking and Brand Management
  • Effective Search Marketing: Social Media


As being the leading SEO learning website in search marketing community, SEO Book membership provides you access over frequently updated training modules, exclusive videos, training presentations, new exclusive content and monthly newsletter. As the site is highly interactive, you can ask questions and receiving feedback from hundreds of professional SEOs. A free copy of the leading SEO ebook, which had sold well over $1,000,000 in volume is also included. Premium members gain access to a suite SEO tools. The monthly subscription fee, $300 is accepted via Pay Pal.

Google AdWords Certification Program

It is a free and the best PPC training program that gives comprehensive knowledge in Google Adwords. To become individually qualified by Google, you need to pass the Fundamentals exam and one of the three advanced exams. If you are offering Adwords services to your clients, it is best to get this qualification on demonstrating your proficiency. Each exam costs $50.

Salford Business School Search and Social Media Marketing Course

This course is the first in the UK to offer certification from the US-based global leader Search Engine Marketing Professional Organization (SEMPO Institute).

10 weekly evening sessions from 4pm to 8pm course offers comprehensive SEO and social media training while also teaching how to use them as business strategy to improve client’s ROI.  The attendants will have access to the SEMPO Institute online training materials and gain SEMPO certification. Every week, guest speakers from Manchester’s leading digital marketing industry companies like Latitude, MEC Manchester, PushOn and academics from the Information Systems, Organisations and Society (ISOS) Research Centre will be providing inputs and sharing their day-to-day practices.

The course comprises two courses the Foundation, for those who are new to the field of online marketing and the Professional for those with some experience. Course fees are Foundation – £1000, Professional – £1500 and combined price for both – £2000.

MarketMotive Internet Marketing Certification Courses

MarketMotive offers structured  SEO, PPC, Social Media, Web Analytics, Conversions, Fundamentals, Online PR courses from bestselling authors and established industry professionals, through videos, weekly webinars, conference calls, and 24×7 Q&A. You can either go for a monthly training course for $299/month or earn with faculty guidance as instructors review your progress through a structured curriculum for $3500.


They provide a wide range of courses those are constantly updated by front-line marketers; covering the entire digital marketing spectrum. The prices vary depending on the course you select. Here is the list of courses provided:

  • Accessibility
  • Affiliate Marketing
  • Blogging for Business using WordPress
  • Create a Social Media Strategy For Your Business – New York
  • Customer Experience
  • Demand Generation Online
  • Digital Sales – Monetise your Website
  • Ecommerce Usability and Best Practice for Online Retailers
  • eCRM Masterclass
  • Email Marketing
  • Email Marketing – Advanced
  • Email Marketing – Dubai
  • Fast Track Digital Marketing
  • Fast Track Digital Marketing – Dubai
  • Legal Training for Digital Marketers
  • Managing Digital Teams
  • Marketing to Affluent Customers Online
  • Mobile Content
  • Mobile Marketing
  • Multichannel Marketing
  • Offline Marketing’s Essential Principles for Digital Marketers
  • Online Copywriting
  • Online Copywriting – Advanced
  • Online Media Planning and Buying – New York
  • Online Merchandising – Selling in the Digital Age
  • Online PR & Social Media
  • Online PR & Social Media – New York
  • Online PR for Finance Professionals
  • Online PR for Healthcare Professionals
  • Optimising your Site using Google Analytics
  • Optimizing Digital Marketing Channels – New York
  • Persuasion Marketing
  • Planning Effective Digital Media Campaigns
  • Project Skills for Digital Marketers
  • Rich Media in Retail
  • Search Marketing – International/Multilingual (SEO)
  • Search Marketing – Organic/Natural (SEO)
  • Search Marketing – Organic/Natural (SEO) – Advanced
  • Search Marketing – Organic/Natural (SEO) – Dubai
  • Search Marketing – Paid (PPC)
  • Search Marketing – Paid (PPC) – Advanced
  • SEO Public Relations
  • Social Media – Advanced
  • Social Media Marketing – Dubai
  • Usability and User Experience
  • Video for the Web
  • Web Measurement and Analytics
  • Web Project Management
  • Web Project Management – Advanced

SEO Training Courses from Search Engine College

Instructor-led short and downloadable self-study courses on SEO, PPC and Search Marketing are offered entirely online. SEC offers industry certification for students taking tutor-led Certification course, where a tutor is assigned to track your progress, grade your assignments, give you feedback and award formal certification. The fees are between $195 and $1,495.
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