What is SEO?

Today, the acronym “SEO” is both used for Search Engine Optimization and Search Engine Optimizers.

Search engine optimization (Search engine optimisation) is the process of enhancing a web site’s visibility on the internet in order to drive big volumes of targeted traffic to the web sites via “organic search” and helping to convert that traffic in to the desired revenue or goal. It is achieved by implementing many on and off page optimization strategies.

Search engine optimizers are the consultants in charge of search engine optimization.

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