With Google Ads
We Get Sales, Not Just Clicks
We don't spend your budget,
we turn it into profit.
Google Ads can be a slot machine or an ATM. Strategy makes the difference. Since 2008, under Pelin Bayçelebi's leadership, we've been transforming Google Ads into a real sales machine.
Most businesses run ads but don't make money. Because clicks and sales are not the same thing.
We work for your profitability, not for Google's shareholders.
Which Category
Are Your Ads In?
Do you know where your money is going right now?
Amateur Management
You sell "running shoes" but your money goes to people searching for "shoe repair".
Left to Google
Google tells you to "increase budget". Why? For its own profit. The more you spend, the more Google earns.
Future Searches Method
You only bid on purchase-intent searches like "buy Nike running shoes online" at the lowest cost.
How Google Ads
Really Works?
Most people think "Pay more, rank higher". That's not how it works. Google Ads is an auction. But the winner isn't who pays the most, it's who does it right.
Quality Score
How well do your ad and website match?
Search Intent
Does the user actually want to buy?
Landing Experience
What does the visitor do on your site?
Conversion Signals
Does the ad visitor become a customer?
If your Quality Score is high, you pay less than your competitor to rank higher. That's exactly what we optimize.
How We Protect
Your Ad Budget?
Negative Keyword Engineering
We Save 40% of Your Budget
40% of Google Ads success comes from negative keywords. Nobody talks about it, but what you don't bid on is as important as what you bid on.
We block these searches to save your budget for real customers:
- "free", "gratis" searches
- "how to", "what is" questions
- "jobs", "salary", "careers" searches
- "pdf", "template", "example" requests
Opening ads is easy, cleaning them is hard. We do maintenance every week.
Quality Score Obsession
Pay Less, Rank Higher
First place on Google isn't bought with money, it's earned with quality. If your ad copy and website are aligned, you pay less than competitors to rank higher.
We constantly check:
- Does the ad headline match the page headline?
- Are CTAs aligned?
- Is content depth sufficient?
Conversion Setup
What Can't Be Measured Can't Be Managed
Saying "Ads are working" isn't enough. Which keyword generated the call? What time did the sale happen? Who filled out the form?
We account for every dollar transparently.
We Reach Your Customer
Wherever They Are
Search Ads
Appear when they need you. People searching "emergency locksmith" or "web design agency" are ready to buy. That's hot sales.
Shopping Ads
For e-commerce sites, we bring your storefront to Google. Image, price, brand. The user knows what they're buying before clicking.
Remarketing
We follow visitors who left your site until they buy. No being forgotten.
Note: Not every campaign type works for every business. We tell you which one suits you after analysis.
Why Do You Need
An Expert?
Our Ads Management
Process
We're not a "dashboard-watching agency". We're a decision-making team.
Business Model Analysis
What do you sell? What's your profit margin? How much is a customer worth to you?
Search Intent Mapping
Which keywords drive sales, which ones are just curiosity?
Campaign Setup
Account structure, ad groups, targeting settings.
Conversion Tracking
We measure every step with GA4 + GTM.
A/B Testing & Optimization
Which headline, which visual, which offer works better?
Weekly Decisions
We decide with data, not gut feeling.
Real
Examples
E-Commerce: Online Shoe Store
ROAS Increased 180%
Service: Dental Clinic
Cost Reduced 60%
We Measure Real Results
Not Traffic
Click count isn't a report. This is what we measure:
CPA
Cost Per Acquisition: How much does it cost you to acquire a customer?
ROAS
Return on Ad Spend: How much do you earn for every $1 you spend?
Conversion Rate
What percentage of clickers become customers?
Lost Impressions
Customers you missed due to budget or ranking.
Common
Misconceptions
"Google Partner Badge means everything"
No. That badge shows the agency spent a lot of money, not that they made you a lot of money. We focus on profitability, not badges.
"Your budget is too small for results"
Not true. Small budgets can work like a "sniper". What matters isn't the budget, it's the strategy.
"Competitors are clicking my ads"
This isn't just an urban legend, it actually happens. But there's a solution. We detect and block fake clicks with advanced software.
"Follow Google's recommendations"
Google's recommendations usually mean "spend more". Google thinks about its profit, not yours.
Frequently Asked
Questions
What's the minimum budget to start?
It varies by industry and cost-per-click rates. You need a competitive amount, not just coffee money. We create a custom simulation during our meeting.
How quickly does Google Ads deliver results?
Unlike SEO, Ads provides instant visibility. First week brings clicks, first month is for optimization, months 2-3 bring stable results. But it's not "set and forget" - it requires continuous optimization.
Should I choose SEO or Google Ads?
Ads for immediate sales. SEO for long-term investment. Ideally, use both together. Win today with Ads, secure tomorrow with SEO.
I'm running ads but no sales, why?
Usually the problem isn't the ad, it's the website. Visitors come but the page doesn't convince them. We include landing page analysis as part of our Ads service.
Can you take over my existing Ads account?
Yes. First we analyze the existing account. We identify what's working and what isn't. Then we either optimize or rebuild from scratch.
How do you handle reporting?
With a live Data Studio dashboard, you can view data anytime. Plus, we discuss results and next steps in monthly strategy meetings.
Is Your Google Ads Account
Making Money?
Stop burning your budget, start capturing customers.
Pelin Bayçelebi and team have been making Google algorithms work for your profit since 2008.
With free analysis, you'll learn: How much of your budget is wasted? Which keywords are burning money? What are your competitors doing?