Corporate Social Media
Controlled Brand Perception

Not random posts,
corporate presence, consistent voice, and trust.

Could your multi-million dollar company look "amateur" on social media? Irregular posting and visuals that don't match your corporate identity mean prestige loss. Since 2008, under Pelin Bayçelebi's leadership, we don't just post—we manage brand voice.

16+ Years Experience
100% Brand Safety
24/7 Crisis Management

Not about going viral or chasing trends—it's about maintaining corporate presence in the digital space.

Reality Check

Why It's
Done Wrong

Most corporate brands manage social media like this:

1

Delegating to Interns

"Young people know this stuff" mentality. Corporate voice and memory get lost, amateurism begins.

Result: Prestige Loss.
2

Factory Agencies

"Monthly 12 posts" package. No strategy, just hitting numbers. Brand soul isn't reflected.

Result: Ineffective Communication.
3

No Crisis Plan

When a negative comment arrives, there's no protocol. Panic or silence follows.

Result: Trust Loss.
Diagnosis

"Ghost Brand"
Symptoms

If these problems sound familiar, pay attention:

Inconsistency

5 posts one week, silence the next month. Customers start asking "Are they still active?"

Visual Clutter

Colors that don't match your logo, unreadable fonts. Brand identity gets damaged.

No Engagement

Responding to questions 3 days later—or not at all. This directly means lost customers.

Message Inconsistency

One post is formal, the next is overly casual. Brand personality becomes unclear.

Strategy

Brand Voice and
Tone System

Defining Your Brand Voice

Finding Your Identity

Every brand has a personality. Formal or friendly? Leader or companion? We clarify answers to these questions and establish a consistent communication language.

  • Formal vs. Friendly Balance
  • Educational vs. Inspirational
  • Global vs. Local Positioning

Social Media Brand Book

Your Brand Constitution

We create a custom "Social Media Constitution" for your brand. Even if your logo isn't visible, the text and visuals make people say "This is Brand X"—that level of consistency.

Includes:

  • Language & Word Set: Prohibited and preferred words.
  • Visual Standards: Colors, fonts, photography style.
  • Crisis Templates: Response playbook for negative situations.
Channels

Platform-Specific
Corporate Approach

Each platform has its own language. We don't post the same content everywhere.

LinkedIn

Corporate Reputation & Thought Leadership. Your brand's "boardroom." B2B relationships, industry insights, and success announcements.

Instagram

Brand Showcase & Story. Your feed should flow like an art gallery. Products, culture, Reels, and behind-the-scenes content.

X (Twitter)

Customer Service & Quick Response. Real-time communication, industry commentary, and quick announcements. Customer engagement hub.

YouTube

Expertise & Trust Building. Your brand's "television." In-depth content, tutorials, interviews, and webinars.

TikTok

Next-Gen Reach. Not just for teens—a broad audience is here. Short, attention-grabbing, trend-aligned, yet corporate.

Important: Not every brand needs to be on every platform. We determine the right channels for you.
Content Balance

What Do We
Post?

Only posting products is boring. The ideal balance:

Content Type
Ratio
Example
Education / Value
40%
Industry insights, tips, guides
Product / Service
30%
Features, launches, success stories
Corporate / Culture
20%
Team, office, vision, values
Entertainment / Trends
10%
Trends (filtered through brand lens)
Crisis Management

24/7
Response Line

Crisis & Comment Management

Turning Negative Comments Into Opportunity

Social media never sleeps. When a negative comment arrives, protocol kicks in—not panic.

  • Protocol: Max 2-hour response time. Clear approach for complaints.
  • Scenarios: Product issues, delivery delays, competitor attacks—all prepared.
  • Escalation: Who speaks when, and how, in serious crises?
Process

How We
Work

1

Brand Analysis

We examine your current state. What's good, what's missing, what's wrong?

2

Strategy & Brand Book

Brand voice, visual identity, platform selection, and content strategy are defined.

3

Content Calendar

Monthly plan is prepared and submitted for your approval.

4

Professional Production

Graphic design, video production, copywriting. On-site shooting if needed.

5

Publishing & Management

Posts go live, comments and DMs are managed.

6

Reporting

Monthly performance, engagement, and sentiment analysis report.

Comparison

Not Standard—
Corporate Management

Standard Agency / Freelancer
Future Searches
Posts "Monday motivation" content
Shares industry insights and value
Uses stock images
Original photography, licensed design
Deletes comments or responds late
Follows crisis protocol, turns it into opportunity
Only looks at follower count
Focuses on engagement quality and brand perception
No reports or just screenshots
Detailed "Sentiment Analysis" reports
KPIs

Not Likes—
Perception Measured

Follower count isn't a report. Here's what we measure:

Engagement Quality

Not just likes; comments, saves, and shares.

Brand Perception

Is comment sentiment positive or negative? Sentiment analysis.

Response Time

Our average response time to DMs and comments.

Website Traffic

Conversion rate from profile visits to website.

Myths

Common
Misconceptions

"We need to post every day"

Wrong. Unnecessary posts reduce reach. "Quality over quantity" is algorithm-friendly.

"Buying followers makes us look good"

Suicide. Fake followers don't engage, and your account gets labeled as "dead." We never do this.

"Social media is for selling"

Incomplete. Social media is for "building relationships." Trust first, then sales. Direct sales pitches are repulsive.

"Let's delete negative comments"

Mistake. Deleted comments go viral. The right response turns crisis into trust.

FAQ

Frequently Asked
Questions

What's the minimum budget?

Depends on number of platforms, content frequency, and production needs. Basic corporate management starts at $1,500/month. Professional photography and video are quoted separately.

Which platforms do you work with?

Instagram, LinkedIn, X (Twitter), YouTube, TikTok, Facebook. However, our strategy dictates that not every brand needs to be everywhere.

Do we approve the content?

Yes. A monthly content calendar is prepared and submitted for your approval. No unapproved content gets published.

Can you use our own photos?

Yes. If you have quality media archives, we use them. If not, we can organize professional shoots.

Free Audit

Does Your Brand Inspire
Trust on Social Media?

Your customers are talking there. Join the conversation.

Free audit reveals: What does your account communicate? What's your visual consistency score? What are your competitors doing?

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